KC Raven created Unique not Freak in 2015 to push the limit of his imagination. Crafting illustrations that are both cute and creepy, invoking emotional responses from everyone. The name Unique not Freak was chosen to help challenge new ideas, and keep himself from repeating already existing ideas. The most icon character in the collection and now studio mascot is Emo Boy. A simple character that can't catch a break and is always in emotional turmoil. Pieces seen at shows were all created with traditional mediums. Pen, pencil, and acrylic paint are the most common and often combined to create the unique style KC has developed.